Bromley Announces Significant Investment Into Hayes Lane

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Vanarama National League club Bromley is investing in the redevelopment of its South Stand and the installation of a new state-of-the-art 3G stadium pitch at Hayes Lane.

The new South Stand has been designed with the potential for up to 1,450 additional seats and will also be home to a large indoor community hub, which by working in partnership with other local community groups and enterprises will help increase the usability of the football club for the benefit of the entire borough of Bromley and beyond.

With planning permission already achieved, the club will be looking to begin construction ahead of 2018.

The installation of the most advanced, state-of-the-art, FIFA Quality Pro 3G pitch inside the stadium at Hayes Lane will commence on Monday (24th April).

The pitch, funded by the Board of Directors, will again enhance the facilities already on offer to the local community and will also provide a valuable source of income as the club continues to invest in the infrastructure, resources, players and staff required in order to assist the first-team play at the highest level possible.

The move to a 3G stadium pitch also allows the club to bring its expanding academy back home to Hayes Lane earlier than expected.

Alongside the new partnership with Ravensbourne School, the academy will welcome over 100 scholars to Hayes Lane in August with the football programme being delivered on-site and the educational programme being delivered at the club`s neighbours and proud supporters, Ravensbourne School.

The club remains focused on the objectives it set out just over a year ago, summarised below:

To make Bromley FC a financially sustainable, community-focussed football club playing at the highest level possible in the English game. We will achieve this by:

Developing home grown academy talent

Actively engaging with our members, supporters and wider community
Delivering a viable financial performance within an integrated business strategy; and:

Investing in employees, pitches, stadium and educational facilities

Chairman Jerry Dolke added: “We are really pleased with the progress made on and off the pitch this season. We are proud of the achievements of the academy which has gone from strength to strength. Furthermore, in what has been very much a transitional year for the club, we find ourselves in a comfortable position in the league and can potentially improve on our season last year.

“We’ve seen what we’re up against at this level of football, competing well against clubs paying transfer fees, agents fee and high players’ budgets. We need to continue to focus on our objectives of developing home grown academy talent but also developing a financially sustainable business off the pitch that can support and invest in the playing squad that allows us to compete at the highest level and push on.

“We’ve listened to supporters and will shortly be announcing reduced ‘Early Bird’ season ticket prices for next season and we hope this can help us break our record number of season tickets holders ahead of another exciting Vanarama National League campaign.

“We know we still have a long way to go to fulfil our objectives and that there are many areas we can improve on but I’m delighted with the progress we are making”.

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About Author

Former Swansea City and Kettering Town defender who has been managing the likes of Kettering Town u18s, Rothwell Town, Desborough Town and Wellingborough Town for 33 years as well as being technical director at AFC Rushden & Diamonds. Began in non-League journalism as editor of Team Talk magazine back in the early 1990s and then as editor of Non-League Daily, joining Pitchero to set up Pitchero Non-League in January 2011. Also works for the National League.

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